Marketing Specialist

Our client is a highly respected, award-winning Australian manufacturer supplying innovative equipment to the construction sector. Operating multiple facilities worldwide and housing advanced in-house manufacturing capabilities, they are known for producing high-quality, Australian-made products used across international markets.

The Opportunity

This newly expanded Marketing Specialist position offers the chance to step into a meaningful leadership role within a dynamic and creative marketing team. You’ll play a key part in shaping how the company’s brand is represented globally, balancing hands-on creative production with team coordination, project leadership, and strategic input.

Key Responsibilities

Leadership & Coordination

• Lead daily workflow within the marketing team, assigning tasks, monitoring deadlines, and ensuring project momentum.

• Work alongside the National Marketing Manager to drive project planning and execution.

Content & Creative Production

• Create engaging editorials, case studies, blogs, and social media materials.

• Produce high-quality visual content including photography, video, and design assets.

• Develop integrated advertising campaigns across digital and print channels.

Events & Tradeshows

• Oversee planning and execution of company events, meetings, and industry tradeshows.

• Manage logistics, schedules, supplier coordination, and onsite requirements.

Marketing Collateral & Systems

• Develop and update brochures, flyers, price books, posters, and digital materials.

• Coordinate fulfilment processes including direct mail, promotional packs, and database administration.

Cross-Functional Collaboration

• Work closely with Sales, Engineering, Operations, and HR to support broader business initiatives.

• Gather product insights and contribute to messaging that communicates technical features clearly and compellingly.

What You Bring

Essential

• Qualification in Marketing, Advertising, Communications—or equivalent hands-on experience

• Minimum 3 years’ experience in a marketing coordinator, junior marketing, or content creation role

• Demonstrated leadership or supervisory experience

• Advanced Adobe Creative Suite skills (InDesign, Photoshop, Illustrator, Premiere Pro)

• Strong Microsoft Office capability (Excel, Word, PowerPoint)

• Technical aptitude with the ability to understand and communicate product features

• Excellent written, verbal, and interpersonal communication

• Strong organisational skills with proven ability to manage multiple projects

• Self-motivated, reliable, and able to work independently

Highly Regarded (Not Essential)

• Experience in manufacturing, construction, or industrial sectors

• CMS, website management, or digital marketing tools

• Photography or videography skills

• Social media content creation or digital advertising experience

Why You’ll Love Working Here

• Supportive leadership and genuine opportunities for career growth

• Training and professional development provided

• Modern work environment including ergonomic sit/stand desks

• Employee Assistance Program (EAP)

• Company health and wellbeing benefits including fitness app access

• Exclusive retail discounts

• Regular staff events

• Access to cutting-edge facilities and in-depth product knowledge

• A strong, people-focused culture with long-term stability

At Randstad, we are passionate about providing equal employment opportunities and embracing diversity to the benefit of all. We actively encourage applications from any background.